June 2012
1 post
Oh, How Pinteresting!: More Attribution and Inline... →
Is Pinterest just getting cooler & cooler? Barely a ‘walled garden’ like FB, and yet totally captivating. A GREAT new play in the Social Media space…!
pinterest:
The most exciting thing about Pinterest is the way people use it to do more in their lives. Whether you’re looking for a cool new kitchen table, preparing a special meal, or planning a vacation; knowing the origin...
February 2011
1 post
Somebody's Basement » Helenna’s Tinseltown...
via somebodysbasement.com Since we advocate being “social” in the Online…as well as Offline…worlds, we are pleased to offer what can only be described as an excellent example of that here. From our other side, Ken & MoM[S] are featured here in Helenna Santos’ January recap edition of Tinseltown Tuesdays, twice: once with Mark Gantt, and his Take Action!...
January 2011
3 posts
Social Media = 1, PR = ?
Is the PR profession doomed as it exists now, or too oblivious to know that yet? Probably ‘yes’, and ‘yes’. Recently, a group I am associated with, put out a call for recommendations on Twitter, for PR firms they should look at, as they go through the review process for a new relationship.
Result? In 6 hours, they recv’d TWO notes back [only two]…one of them...
Don't Need No Stinkin' Validation...
Some things just irk you, others irk me. No one knows why really, that one affects you or me, but not the other.
I’ll tell you thing that irks me BIG these days, as I add more & more followers across all of my Twitter accounts nearly every day [thank for you that, by the way…no irking going on there!]: If you choose to ‘Follow’ me first on Twitter, but then require me...
1 tag
19 strade da percorrere per farsi finanziare una... →
Here, if I may, is one of the powers of Social Media, illustrated clearly. While not meaning this as a shill for our main long-form blog, MindOnMedia[Sales], less than 5 days ago, the Series Finale of our widely-read ‘The 19 Revenue Sources for WebContent Creators’ was published on MoM[S].
Today we noticed that an adapted version, translated & re-written in Italian no less [with...
December 2010
1 post
1 tag
'Social' Media...Social Manners
SocialMediaRamble has written quite often about the in-person, “social” aspects of social media, and how the offline vs. the online elements seem to be, so very often, NOT seamless.
Very recently, I was at an event that the evening’s host/founder plodded me into attending, through the usual online, Social Media channels. I agreed eventually to attend.
When I arrived,...
November 2010
3 posts
Idiotscreen - Episode 2 | Gotta Love This BETA...
via idiotscreen.com
Combining parts of our Social Media work, with our Sales work, see us here with the very talented America Young & Jenni Powell on Idiotscreen - Episode 2. We are hosted by Todd Kruger, as we talk about Sponsorships, Sales, Promotions & Revenue for the Scripted Web Content/WebSeries world!
Posted via email from socialmediaramble’s posterous | Comment »
Ep 2: Art & the 'Art' of Sales -...
via vimeo.com What do an Art gallery in North Hollywood, economist Adam Smith’s ‘Invisible Hand’ principle, and the Sales process have in common? MindOnMedia[Sales] - Video Series, Episode 2 brings all of those together…in under 5 min’s! Posted via email from socialmediaramble’s posterous | Comment »
‘Keep it Real’ Sales Series Interview III – Hollis...
via mindonmediasales.wordpress.com In our interview with Hollis Thomases [of ClickZ and WebAdvantage.net], I ask her views on Social Media, but with a ‘B2B’ twist [not B2C], in keeping with the writings on MoM[S]. Posted via email from socialmediaramble’s posterous | Comment »
October 2010
2 posts
Part II: The 19 Revenue Sources for WebSeries...
via mindonmediasales.wordpress.com Part I was the ‘List’ summary to get things started. Part II begins looking a bit closer at all 19 of the areas mentioned. Let me know your comments/thoughts. Are any missing? Posted via email from socialmediaramble’s posterous | Comment »
The New Conversation Starter - Have You Noticed?
This is just an observation [one I’m also guilty of on occasion]…but have you noticed lately, that people ask you questions, which you know came directly from observing a Facebook News Feed posting you did? Something like, “Hey, did you see XYZ [person] at the XYZ [web series] premiere party?…”, because they obviously saw the photo’s you posted from the Red...
September 2010
2 posts
4 tags
The 19 Revenue Sources For WebSeries Creators «...
via mindonmediasales.wordpress.com The first in a series of Blog post’s on this issue, set in ‘List’ format for brevity. We hope to break these items out in some detail in the coming weeks. Share your thoughts/comments~! Posted via email from socialmediaramble’s posterous | Comment »
The Pressure to Generate Content →
Hollis Thomases has great perspective here, on the ‘All Posting, All the Time’ world that social media seems to have become.
I have felt this same pressure, and this Micro-blog at ‘SocialMediaRamble’ itself has suffered at the hands of Twitter, and my long-form blog, MindOnMedia[Sales].
Ms Thomases is Pres. of WebAd.Vantage, and an Expert columnist for ClickZ. Her views...
July 2010
1 post
3 tags
"Well...it depends on what the word 'Social'...
Not your usual title to a Blog post, true. And yes, it has direct allusions to a famous utterance from a certain ex-US Prez, as well.
But, as I am looking more & more at the ways that Social Media are being used [at least among the various crowds in Media, Wine & Music that I am exposed to], it is pretty clear, to me anyway, that ‘Social’ is really coming to have TWO different...
June 2010
1 post
Has it All Come Down to 'Lists'?
I have been a David Letterman fan for as long as I can remember. And everyone knows by now, that his ’Top 10 List’ every night is an icon…even if Jay inexplicably gets more viewers.
Not to digress. Because while I think list’s CAN be good for certain things…and be done on occasion…the whole ‘List’ idea has gotten way out of control, in nearly every...
May 2010
3 posts
1 tag
Social Media Ad Spending Lags →
The usual brilliant insight we look for/expect from Razorfish, no doubt. In reality, these social media firms brought much of this onto themselves. Many created great User experiences, while giving little [if any] thought early on to the Ad experience…while ironically enough, having to answer to VCs [who might have an interest in that, one would think.] From there, much of the revenue was...
4 tags
Moonves: We Won’t Hulu Til Business Model Works -... →
While it may seem folly for me to call out & question the statements of a Media titan here, the comments of Les Moonves on Hulu are…notable. Maybe a little “hopeful” on his part, or maybe just pure denial. Or maybe all of these together on some level.
It is true that ‘Digital Pennies’ is a big problem for the TradMedia firms [Magazine, Newspaper and Broadcast...
1 tag
Technology Review: Blogs: Guest Blog: Why Twitter... →
Far more than Facebook, the phenomenon that is called Twitter, has barely yet begun…let alone to be understood. The aspect discussed here is more or less just the “Viral” component. But it is a fascinating article nonetheless.
More, the fact that so few still use it, let alone really use it, implies a seismic ongoing set of discovery/innovation/ discovery with this...
April 2010
11 posts
25 lessons learned from Seth Godin - Holy Kaw!
via holykaw.alltop.com I have quoted Seth several times on my MoM[S] Blog - who hasn’t - but here Sources of Insight takes the wisdom, Seth Godin’s wisdom, to the next level…helping make it also, our wisdom. Thanks to them for this great effort. Posted via web from socialmediaramble’s posterous | Comment »
3 tags
They [Your Client] Just Aren’t That Into You «...
via mindonmediasales.wordpress.com This is more about Sales, than about Social Media, and comes from my main blog, MindOnMedia[Sales]. Hope you enjoy. Posted via web from socialmediaramble’s posterous | Comment »
1 tag
SocialMediaRamble's blog - My Social Media Taken... →
My look at how Social Media did, or really didn’t, play a part [when it might have], in the Streamy Awards situation of last week.
1 tag
Why Social Media Skills will be a must have in the... →
‘Will be’ a must have? I think ‘already is’ a must have is more like it, but I think Andrew Turnbull is addressing this post further down the line to people maybe less exposed to Social Media than the ‘bubble’ crowd.
Horrible Turn: A Horrible Turn at the Streamy... →
I am sitting on Continental flight 1594 with nonstop service to Houston Intercontinental Airport. I have no Internet. Just my shiny new iPad and the haunting memories of last night branded into my head. I woke up this morning and felt like I was living a scene from The Hangover. But unlike the…
While every single thing that Chance says here is true [and I’m sorry to hear, that...
3 tags
Barrett Garese: Season one, episode 17 →
This will be a hard entry to write, as I’m friends or friendly with many of those involved with The Streamy Awards. I feel that in light of last night, it’s important enough to not pull any punches for the sake of nicety though. Our community is built on dialogue, integrity, and honesty, so with…
5 tags
The New B2B, Pt II: Social Media As A ‘Sales...
via mindonmediasales.wordpress.com This is the much-delayed ‘Pt II’ of this Blog post, on adapting the use of Social Media tools into the B2B Sales process, for Major/National accounts. Please share your feedback & thoughts on this concept & approach! Posted via web from socialmediaramble’s posterous | Comment »
1 tag
Sexism...from the Other Side
In even writing the post of several days ago, entitled ‘Social Media Sexism…Sadly Surely So’, I was of course being sexist in an outright sense myself…just by writing it.
Why, you ask?
Well for one reason, I only took into account my perspective, as a man. Probably far more serious on a ‘real’ level, might be how some of the same women mentioned, have to deal...
How to manage your mindset - Holy Kaw! →
Great stuff as always coming from Alltop. This is perspective I am sure many can use…myself included!
Social Media Sexism...Sadly, Surely So
Allow me to state here how ironic I personally find it, that in such a detached, indirect avenue as Social Media [in terms of interpersonal contact at that very moment] that sexism is now seemingly almost at top of mind if you are a man, whether you wish it so or not. Through online venues such as Facebook, Twitter, etc., because of Spam and Porn mainly, I as a man, now must ALWAYS ask myself: Is...
2 tags
Social Media 'Inversion' - Cont'd
In my first post along these lines, I discussed the the exponential element of Social Media online, and how it complements [almost in an ‘Inversion’] the much-smaller scale, human element of in-person Networking. See that post again > here.
But Social Media also casts a wide net in a very different way. The exponential part allows you to “find” people of like tastes,...
March 2010
11 posts
HOW TO: Deal With an Angry Customer on Twitter →
Pushing someone over the ‘Social Media edge’ here, as Neal Schaffer describes…and how companies should be monitoring themselves on places like Twitter, makes for very good reading [and very great advice] on this post via WindMill Networking.
PinkSlipMixers - Pasadena on March 24th 2010 |...
via pinkslipmixers.com Edwin Duterte combines both sides of the ‘Social Media’ equation that I have been espousing here…now with some Hollywood also thrown in this month! The Seminar prior talks about using SM tools for the unemployed. The Mixer is for ‘connecting’ with others to help all of us get back to work. And, for fun, Donald Trump may cast you on the...
4 tags
The "Social" vs. Social 'Inversion'
After attending yesterday’s Windmill Networking Monthly Luncheon in SoCal [aka SoCal Sushi], my post on Tumblr discussed how one of the key tenets that Neal Schaffer has long advocated, is the TWO sides of Social Media: the “social” side, in person, and the social media side, online. See it > here. Many people right now are focused, for good reasons, on the Online part...
"Social" + Social = Social
Windmill Networking in Southern California (“So Cal Sushi”) is an open networking group for professionals in Southern California, including Los Angeles and Orange County. We are passionate in learning about & sharing advice on social media, and the main purpose of the group is to physically connect professionals by meeting over monthly casual networking lunches. The So Cal Sushi...
10 Tips For Getting A Job In Social Media →
Very good all-around summary on the ‘Circular Effect’ of your using of social media, and how that will likely [also] help your Career…
Social Media Chasm - The "Do's vs. Have No Clues"
While having attended many Networking events recently [some of which I have spoken about Social Media at], the separation between Social Media users & non-users is profound. From the graph posted separately on Posterous, the embrace [or not] by users, is really less a factor of age, gender or even chocolate consumption. It simply comes down to those that use SM, or don’t. You either...
2 tags
Social Media Chasm - The "Do's vs. Have No Clues"
While having attended many Networking events recently [some of which I have spoken at], the separation between Social Media users & non-users is profound.
From the graph posted separately on Posterous, the embrace [or not] by users, is really less a factor of age, gender or even chocolate consumption. It simply comes down to those that use SM, or don’t. You either “Do”, or...
Cool Viral Video Top 20 List...
Don’t know how long this has been out there, but this is a pretty cool Top 20 List for Viral Video that is out there on the ‘Net: http://viralvideochart.unrulymedia.com/ I happened to come across this, after writing on Twitter that CNN just had a ‘Viral Video Countdown’ segment. To me, that means the subject kind of loses its value at that point, becoming something...
MediaPost Publications Omniture And Facebook Ink... →
The ‘Metrics Mating Trend’ continues, and this is a good one. Microsoft teams with Compete!, Facebook goes with Omniture [and yeah, Google has DoubleClick which more or less fits here.] So the ROI of Social Media will get more scrutiny, more precision.
The remaining question: When does that translate to Media value? The “inversion” continues, where this type of precision...
MediaPost Publications ReachLocal Acquires SMB... →
With ReachLocal acquiring Rep mgmt firm SMB, it looks like they are achieving 3 things at once: spending their $100M VC funds wisely, taking square aim at Yelp!, and quite possibly avoiding the ‘Conflict’ issues that Yelp! is being sued over. Savvy move, it looks like to me…!
February 2010
7 posts
Social Gaming PHD
Caught part of a taped TV interview this weekend with Mark Pincus, Founder/CEO of Zynga, the online Social Media Game company. I should really say, the now HUGE firm of that description, owing to their rapid, huge, instant success in the market. Mark was interviewed on a Bloomberg TV show, and so there may be a link on it somewhere. ~~~ The first interesting point to note, was their rate of...
MoM[S] Sales Blog on Alltop!
While I micro-blog here on “AllThingsSocialMedia”, my long-form is where I started, and so it also contains many things I’ve written previously on Social Media. [Some Sales-related, some not.]
It is called MindOnMedia[Sales], and I am pleased to announce it has been approved for listing on Alltop! See it listed here: http://sales.alltop.com/The blog URL itself is :...
Job Search Hoop Jump
As I have been learning lately, the Job Search process is currently anything but kind. Makes me wonder if some of the dear folks I have come across, have ever heard of the concept of ‘Karma’ or not.
It is likely that they don’t care, and that is fair, too.
My latest source of amazement in this process: Co’s that actually call YOU, asking YOU for times to interview/...
Using Social Media Tools In Your Sales Process
Great to see that some high-profile people have begun to take up what will be one of the ‘next waves’ of using Social Media…using it in your Sales process. Angela Hribar takes a bit different stance, but does echo themes as I had written on here: http://wp.me/pxdCJ-lw, entitled, “The New B2B: Social Media as Your New ‘Sales Tool’”. Her piece is on...
NBC Olympics | 2010 Winter Games: Twitter Tracker →
The future of Social Media monitoring, here today. Not a bad page at all.
2 tags
TwitterGuidebook on Mashable →
For that 60% of people out there just learning about Twitter, this is a great place to start…
2 tags
The First Time, Always...
When the economy wound down in 2009, the Social Media onslaught had already begun. With it, the skillset[s] needed to compete abuptly, though silently really, changed instantly.
And yet…I am confronted daily with the huge disparity in those who use Social Media…and those who don’t. I have heard stat’s that up to 60% of people don’t really know what Twitter is yet,...
